Pitcher Festival has appointed Akua Owusu-Nartey Regional Managing Director – Ogilvy Africa as Pitcher Awards 2021 Channel Jury President.
The Channel jury will review entries in Integrated campaigns, PR & Reputation Management, Use of Data
Use of Influencers & Brand Ambassadors, Use of Insights and Strategy as well as Use of Media.
Akua is a creative thinker, her true self expression is apparent through her deep interests in gastronomy, creative writing, child development and empowering young professionals. With this appointment, she now joins Alistair King, Co-Founder and Chief Creative Officer of King James Group South Africa - Heritage Jury President and Femi Odugbemi, Founder/CEO, Zuri24 Media Lagos and Academy Director Multichoice Talent Factory, West Africa - Entertainment Jury President as the third jury president to be announced for Pitcher Awards 2021.
Since 2005, Akua has been a Marketer; developing campaigns to promote products, services and ideas. A strategic thinker; building brands and peeling back the layers of consumer behaviour and motivations. 2013 saw her become a business leader; responsible for nurturing cross functional teams, growing client businesses in different African markets and fueling the creative and digital engines in the advertising agencies she has managed. Akua moonlights as an educator; empowering teams with new skills around strategy, brand development, selling, presentations and leadership.
Today, she is a strong change advocate, driving business transformation in partnership with key clients like Coca-Cola, Nestle, Guinness, Absa, Kosmos Energy, UNICEF, Vodafone etc. who are committed to social change, business innovation and growth on the continent.
Currently her team at Ogilvy Ghana is made up of 69 talented people whose expertise cuts across Creative, Strategy, Digital, PR & Media functions. This team works with a client portfolio across West and Central Africa in categories including: Beverage, Technology, Finance, FMCG, Telco, NGO, Oil & Gas, Banking etc. The diversity of the team, their experience, collaborative nature and professionalism makes them a force to reckon with, in the industry.
Bringing a Global Sabre home in 2019 for their work on UNICEF’s GACA Campaign is recognition for their work.
Nnamdi Ndu, CEO CHINI Africa, Cannes Lions Festival Representative in Nigeria and organisers of the Pitcher Festival of Creativity says "We are delighted to be able to tap into Akua's experience in running a successful team of diverse communication professionals as is required in the Channel jury and look forward to the unique African ideas she and her team will be presenting at the Pitcher Awards".