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    Dentsu Africa Launches Third Edition in the Wisdom Series
    • Jul 19, 2021
    • 2 min

    Dentsu Africa Launches Third Edition in the Wisdom Series

    Following earlier reports on Ecommerce and Consumer Packaged Goods, Densu Africa has launched a third report in the Wisdom Series titled...
    Africa CDC and MTN Launch New Campaign Against COVID
    • Jul 11, 2021
    • 2 min

    Africa CDC and MTN Launch New Campaign Against COVID

    The “One More Push” campaign Complements the ‘Adapted Africa Joint Continental Strategy for COVID-19 Pandemic’ of the African Union.
    Polaris Bank Debuts Digital Banking Platform
    • May 30, 2021
    • 2 min

    Polaris Bank Debuts Digital Banking Platform

    Polaris Bank has launched its much-anticipated digital banking platform, VULTe. According to its Chairman, Muhammad Ahmad, the launch of...
    Peak Milk Takes On World Milk Day, National Breakfast Week With New Campaign
    • May 30, 2021
    • 2 min

    Peak Milk Takes On World Milk Day, National Breakfast Week With New Campaign

    Nigeria’s dairy brand, Peak milk, a subsidiary of FrieslandCampina WAMCO, is set to launch a campaign geared at boosting eating habits...
    Hollandia Yoghurt Unveils New Brand Campaign
    • May 17, 2021
    • 1 min

    Hollandia Yoghurt Unveils New Brand Campaign

    In line with their drive to sustain brand awareness, foremest yoghurt company, Hollandia Yoghurt, has launched a new communication...
    Covid-19: Coca-Cola Grants 30 Nigerian Schools Computer Gear To Boost Virtual Learning
    • May 17, 2021
    • 2 min

    Covid-19: Coca-Cola Grants 30 Nigerian Schools Computer Gear To Boost Virtual Learning

    As the world grapples with the final phases of the Coronavirus pandemic, the Coca-Cola Foundation, through its 'Tech Relevant Teacher...
    SA Firm, Hippo, Makes Effort at Impacting Purchasing Decisions With New Ad Campaign
    • May 17, 2021
    • 2 min

    SA Firm, Hippo, Makes Effort at Impacting Purchasing Decisions With New Ad Campaign

    The new Hippo 'Regret Monsters' campaign, created in collaboration with award-winning agency FoxP2, is here to help consumers avoid bad...
    Bigi Fuses Music Experience in New Campaign, Bigi Media Idol
    • May 17, 2021
    • 2 min

    Bigi Fuses Music Experience in New Campaign, Bigi Media Idol

    Foremost food and drink brand, Bigi, has awarded winners of its newest music contest, dubbed Bigi Media Idol, which was created as part...
    Egypt Kickstarts '1m Entrepreneurs' Campaign
    • Apr 25, 2021
    • 1 min

    Egypt Kickstarts '1m Entrepreneurs' Campaign

    Egypt's Ministry of Planning and Economic Development has launched a hybrid campaign under the name of ‘One Million Entrepreneurs’. The...
    Facebook, WHO Take Campaign Against Covid-19 Misinformation To African Countries
    • Apr 23, 2021
    • 1 min

    Facebook, WHO Take Campaign Against Covid-19 Misinformation To African Countries

    Facebook has started a new campaign with the WHO geared at combating misinformation around Coronavirus. The campaign is dubbed 'Together...
    Dubai Lynx Awards releases shortlists
    • Mar 21, 2021
    • 2 min

    Dubai Lynx Awards releases shortlists

    The Dubai Lynx International Festival of Creativity has released the shortlists across all 19 categories.
    Spikes Asia Grands Prix and Special Award Winners Announced
    • Mar 8, 2021
    • 4 min

    Spikes Asia Grands Prix and Special Award Winners Announced

    Australia has taken the most Grands Prix with eight, followed by Japan with four and Thailand with three.
    First Winners Announced for Spikes Asia
    • Mar 1, 2021
    • 2 min

    First Winners Announced for Spikes Asia

    Spikes Asia has today released details of the Gold, Silver and Bronze winners. Following a shortlist of 682 pieces of work...
    Food and Beverage Capitalize on Superbowl 2021
    • Feb 8, 2021
    • 2 min

    Food and Beverage Capitalize on Superbowl 2021

    Superbowl 55, the 2021 edition is no different although the COVID-19 pandemic has forced a few changes...
    Dubai Lynx 2021 Juries Announced
    • Feb 1, 2021
    • 4 min

    Dubai Lynx 2021 Juries Announced

    We’re delighted to be welcoming such a talented group of experts from around the world to judge this year’s awards
    Massive $63bn Decline in 2020 Global Advertising Market
    • Dec 1, 2020
    • 7 min

    Massive $63bn Decline in 2020 Global Advertising Market

    Traditional media have their worst year on record, led by sharp cuts in automotive, retail, and travel & transport ad budgets Global...
    World Food Programme Recognized for Fight Against Hunger by Nobel Committee
    • Oct 12, 2020
    • 1 min

    World Food Programme Recognized for Fight Against Hunger by Nobel Committee

    Nobel Committee described WFP as "a driving force in efforts to prevent the use of hunger as a weapon of war and conflict."
    Menstrual Flow Gets Own Pantone Shade
    • Oct 12, 2020
    • 1 min

    Menstrual Flow Gets Own Pantone Shade

    The release of this custom colour is part of Intimina's new campaign "Seen+Heard" which aims at helping to end the taboo associated with the
    Brands Taking a Stand at the US Elections
    • Oct 5, 2020
    • 2 min

    Brands Taking a Stand at the US Elections

    Americans are used to "October surprise", but this is the first time a major presidential candidate will be hospitalized a month to polls.
    Femvertising: Social Change Tool or Capitalist Gimmick?
    • Sep 28, 2020
    • 4 min

    Femvertising: Social Change Tool or Capitalist Gimmick?

    Brands can no longer easily get away with the patronizing, condescending tone towards women that was employed by campaigns of the past.
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